Disney's "Prince of Persia: The Sands of Time" features a beautiful city named Alamut as digital set. In the design and testing of the city layout in the pre-production phase, CityEngine was involved.
Pascal Mueller (CEO Procedural Inc.) will speak at Annecy about CityEngine 2010 and participate in the panel discussion "Emerging Tools, Tools of Tomorrow" (a.o. with Marc Petit from Autodesk).
CityEngine is on the cover of Monocle magazine, edited by Wallpaper founder and Financial Times columnist Tyler Brűlé. Procedural is featured as one of 20 innovative companies going global.